resume | portfolio | quotes | clientlist John J. Balestrieri,Jr.
John Balestrieri has extensive domestic and international experience
in entertainment, technology, marketing communications, advertising and
intellectual property. He brings an entrepreneurial sprit and extensive
track record to large and small companies alike, with a successful reputation
for building new divisions and offerings. Mr. Balestrieri is known in
the industry as a technology innovator, having created or been part of
several industry changing events, including IBM’s Kasparov vs. Deep
Blue chess matchup, which garnered worldwide attention and helped make
the Internet a household word.
Since then John has furthered his career by merging entertainment, advertising
and technology. Most recently he came from Audiopoint, Inc, a voice services
ASP, where he was Chief Operating Officer responsible for all day-to-day
operations and for changing the company from a consumer focused "Voice
Portal" Service to a B2B (business-to-business) products company.
He also led the redevelopment of the system architecture and applications
to make it more flexible in rapid application development and adhere to
emerging industry standards.
Before Audiopoint, John was Executive Vice President, Interactive, for
Signatures Network (FKA Sony Signatures), one of the world’s largest
celebrity licensing and merchandising companies. At Signatures , he built
a network of celebrity web sites ranging from Kissonline.com to Britneyspears.com
within an integrated content, production and e-commerce environment.
John also served as a Partner, Chief Technology Officer and Director
of Operations for Ogilvy Interactive / OgilvyOne. He managed over 200
employees across North America and helped increase revenue from $2 million
to $120 million in just 22 months. At Ogilvy Interactive, he was the winner
of the 1999 Grand Clio, the first Interactive Clio (the most prestigious
iaward in the international advertising and business communities), as
well as a Gold Clio and a Silver Clio. These were awarded for his work
on the IBM e-business campaign as well as IBM’s International Interactive
Olympic efforts.
A seasoned entrepreneur, John got his start in the new media industry
as co-founder of BMS Productions, a traditional production house that
later became his workshop for new media development. After honing his
skills, John joined K2 Design, a New York-based interactive agency, to
spearhead a variety of emerging corporate initiatives, including pioneering
the first online "shopping malls" and e-commerce, and leading
the industry in live-cybercast events. John also led the expansion of
K2 Design into Europe, opening their first overseas office in Germany.
He was involved in the launch of Cliqnow, one of the first online advertising
networks, later sold to 24/7 Media.
Some of Mr. Balestrieri’s clients include, Audi DE, Ford, IBM,
AOL, Microsoft, Verizon, Ameritrade, Waterhouse Securities, American Express,
Oppenheimer Funds, Chase Manhattan Bank, Lexis-Nexis, GTE, MCI, Hershey’s,
Toy’s ‘R Us and Sears.
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